American automakers heavily utilized Space Age design, particularly from 1958 to 1962. Advertisers used it in magazine ads, signs and billboards. Space Age design was heavily used in the architecture and signage of restaurants, motels, car washes and bowling alleys. It was very commercial and often used by businesses to draw attention to themselves. Products using Space Age design were often made of newer lighter materials such as plastics and chrome for consumer products and stainless steel, fiberglass and more glass for buildings. Space Age was considered ultra-modern at the time. It can also be humorous, weird or whimsical. Midcentury Futuristic Design (or Space Age) is bright, angular, and attention grabbing. Googie is Space Age design for buildings. The first three refer to innovations during the time period that just a few years earlier were science fiction. Serials such as Flash Gordon and Buck Rogers could be seen at the movies.Īmerican Midcentury futuristic design is known today by several different names, primarily Space Age, but also Jet Age, Atomic, and Googie. Advertisers started using images of the future in their ads. That is when hobby magazines such as Popular Mechanics started showing futuristic vehicle and gadgets on their covers. The future really took off in the 1930s, when the depression made people want to forget the present and look to a better day. World’s Fairs drew millions of visitors by showing the latest advances and images of what the future might look like.
#Mid century space age design movie
In 1927 came the futuristic movie classic, Metropolis.
These were followed in the early 1900s by futuristic movies such as Un Voyage Dane La Lune in 1902, one of the first movies ever made, about voyage to the moon. It started with novels by foreign authors such as Jules Verne who in the mid-1800s wrote novels such as Journey to the Center of the Earth, From the Earth to the Moon, and Twenty Thousand Leagues Under the Sea. Many of these images involved science fiction, including space travel, at the time considered the most advanced futuristic technology. Images of the future driven by scientific and technological advances have been a part of our popular culture since the late 1800’s.
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